WEGMANS SHOPIC CONCEPT

WEGMANS SHOPIC CONCEPT

The way we shop is evolving. With the introduction of tools like the Shopic Smart Cart, which integrates scanners and a digital interface, the shopping process becomes more efficient. My focus with this concept was on how technology could streamline tasks for shoppers while ensuring ease of use for those juggling multiple activities.

Category

UX PROJECTS

Year

2024

Heuristic Evaluation

Heuristic Evaluation

I really wanted to commit to the Wegmans style, because I felt as though their typical design systems fall short and turn out a bit bland. I wanted my styleguide to breathe nostalgia and homminess.

I really wanted to commit to the Wegmans style, because I felt as though their typical design systems fall short and turn out a bit bland. I wanted my styleguide to breathe nostalgia and homminess.

MAIN DASH

EMPTY CART/SHOPPING STARTED

FILLED SHOPPING CART

OVERLAY AFTER START

CHOOSE A LIST

TAKEAWAYS

MY WORK IN ACTION



On reflection, some elements, like the large banner, feel a bit overwhelming, and the lists dropdown could be more user-friendly for multitaskers. While I’m pleased with the much needed facelift of the Shopic screens, there’s room to simplify further to better serve Wegmans' older demographic.

Heuristic Evaluation

Heuristic Evaluation

There's no way this conent will fit on mobile. Here, take this link to process doc instead! HEURISTIC EVAL & PROCESS DOC

I really wanted to commit to the Wegmans style, because I felt as though their typical design systems fall short and turn out a bit bland. I wanted my styleguide to breathe nostalgia and homminess.

I utilized a 48 row by 32 column baseline grid. This grid structure allowed for a high level of flexibility and precision in the layout. With three columns, I could allocate more space for product details, imagery, and key actions without cramming information.


MAIN DASH

EMPTY CART/SHOPPING STARTED

FILLED SHOPPING CART

OVERLAY AFTER START

CHOOSE A LIST

MAIN DASH

CHOOSE A LIST

CHOOSE A LIST

OVERLAY AFTER START

OVERLAY AFTER START

I really wanted to commit to the Wegmans style, because I felt as though their typical design systems fall short and turn out a bit bland. I wanted my styleguide to breathe nostalgia and homminess.

I utilized a 48 row by 32 column baseline grid. This grid structure allowed for a high level of flexibility and precision in the layout. With three columns, I could allocate more space for product details, imagery, and key actions without cramming information.


TAKEAWAYS

MY WORK IN ACTION



On reflection, some elements, like the large banner, feel a bit overwhelming, and the lists dropdown could be more user-friendly for multitaskers. While I’m pleased with the much needed facelift of the Shopic screens, there’s room to simplify further to better serve Wegmans' older demographic.

YEAHHBUDYYY

YEAHHBUDYYY

YEAHHBUDYYY

YEAHHBUDYYY

PATRICK OKOLO ©2024

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PATRICK OKOLO ©2024

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PATRICK OKOLO ©2024

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PATRICK OKOLO ©2024

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